When the automobile and super highways converged on our culture in the 1950s they didn’t only create another means to travel, but another means to eat.

Because the automobile quickly became a substitute for the kitchen table and when we got a few million miles under our belt we started to think maybe there was more to do in the automobile besides drive and look at the scenery. That’s when fast food restaurants began serving up our meals via drive thru windows. It was convenience and ease of service we were after and companies such as McDonald’s wanted to make our lives as easy as possible. The only problem was – and still is – the sloppiness of the food they serve. A hamburger box is too bulky to hold onto while steering the car and flimsy wrapping paper isn’t much better.

So today, fifty years after cars started to dominate our lives, GreenDustries introduces fast food packaging that is practical and has functionality. And it doesn’t take a genius to understand why there was a vital need in the fast food industry to have consumers enjoy their food and stay clean at the same time. In fact, cleanliness is probably as important a priority as satisfying hunger.

It also equates to store profits. When looking at research and what the customer wants in the way of fast food it seems the customer wants containers and packaging that are easier to handle, will keep the product hot, is environmentally safe and visually appealing. When ordering at the drive thru in nice, clean clothes in a clean car the customer limits the menu choices of what they know they can eat in the car to prevent the mess. We know that the more expensive hamburgers, with higher profit margins, is loaded with tomato and lettuce and sauces while the less-expensive plain burgers and chicken nuggets are not. The food choice is determined by the dribble potential.

It’s more than just getting through the drive thru fast; it’s also about convenience meal solutions and practical packaging.

GreenDustries PleatPak™ and Magic Bag™ products offer convenience and ease of use while eliminating the sloppiness factor. A unique design that allows the user to pull back the wrapper with every bite ensures a satisfying meal experience that won’t end up in your lap.

So you can have your burger … and safely eat it, too.

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