Taking The Green Attitude
GreenDustries is leading the way in the use of recycled products. We use 100 percent post-industrial paper to manufacture our PleatPak™ and Magic Bag™ products. How do we do this? We buy cold cup scraps and milk carton scraps that are left over from dyes after the cup form is cut out. This eliminates worry about contamination from drink products and other residues. After the manufacture of our own products, GreenDustries further utilizes these scraps: We boil them down and separate out the wax to make plastic pellets for sale to manufacturers of plastic items, and flat sheets of paper, which are sold to restaurants such as McDonald’s in Europe. All of this is green.
In addition, GreenDustries has partnered with Papeterie de Raon in France, which makes 100 percent recycled paper and is certified by both the European Union and the Food and Drug Administration.
Most interesting is the concept Raon has developed over the past decade, a stringent production process called the Mafo Concept. Thanks to this process, Mafopapers show a unique level of food contact suitability. As environmental and traceability constraints are constantly growing, Papeterie de Raon’s innovation policy and research makes more and more sense. Raon is the sole European player to display such a level of traceability.
Raon’s philosophy fits perfectly with GreenDustries’ own mantra: reduce, reuse and recycle. We’re champions in using recycled products and have brought to market a fresh, new innovative way to make packaging.
For us, being green is an attitude that we convey in our business conduct and through our packaging. Our product is economic and solid and competes easily. We have every advantage over our competitor’s products. Our mission is to produce the best paper wrap and to educate fast food operators on how dysfunctional a box is as a sandwich package. The box offers nothing in the way of containment while eating the sandwich and it doesn’t give the customer a better eating experience. We’ve never understood the rationale in putting a hamburger in a box – it’s just not functional for the customer. A hamburger box is not as green as a PleatPak.
To make green products you must have an attitude that encompasses the multiple facets of being green. Not as fanatics, but as an accountable business. Produce responsibly, innovate and make changes, help humanity and prosper. This is the bottom line.
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